SMALL BUSINESS
CREATIVE DIRECTION & STRATEGY
f a s h i o n
Look Book Design, Content Creation,
Creative Direction on Set of photoshoot,
Image Retouching
(luxury shoe brand)
b e a u t y
Brand Experience Strategy, Creative Direction
Customer Journey Ideation,
Design Concepts
(luxury hair salon)
FASHION BRAND: TINAMARIA SHOES
CELESTIAL SOLES COLLECTION - LOOK BOOK DESIGN
TINAMARIA SHOES
CONTENT CREATION
TINAMARIA SHOES
CREATIVE DIRECTION ON SET
FRANK ANTHONY SALON
To support the launch of a new flagship salon, I developed a comprehensive brand experience framework exploring how every client touchpoint—from digital interactions to in-salon moments—could work together to create a seamless, elevated experience.